Personal Financial Planning Conference

TSCPA has designed a conference recognizing the need for specific information and training directed toward professionals involved in personal financial planning for clients. The conference will feature speakers known both locally and nationally for their expertise in the personal financial planning industry.

Hotel Information: The Homewood Suites by Hilton Nashville/Brentwood offers a TSCPA rate of $109 per night. Reservations may be made by calling 615/377-3332. Please indicate you are with the Tennessee Society of CPAs and provide Corporate ID: 560019613 to receive the discounted rate when making your reservation. For additional hotel options near TSCPA, please visit
www.tscpa.com/cpe/accommodations.aspx.

Schedule at a Glance

7:30 - 8 a.m. - Continental Breakfast/Registration

8 - 8:05 a.m. - Welcome/Announcements

8:05 a.m. - 8:55 a.m. - The CPA Financial Planner: Trends, Best Practices and Challenges
Daniel P. Snyder, MBA, PFP Technical Manager, AICPA Specialized Communities, Raleigh, N.C.
CPAs are uniquely positioned in the growing financial advice market. The recent Moss Adams/AICPA PFP Practice Study highlighted the success of CPAs in providing personal financial planning and investment advisory services. What can you learn from the study and how can you implement best practices to increase your success? What are the challenges that your colleagues around the country are facing in this area and how can you address these? What is happening in this specialty area at the AICPA and how will it impact your future in this area?

8:55 - 9 a.m. - Change Break

9 - 9:50 a.m. - Academic Approach to Asset Allocation
Benjamin C. Walker, Regional Director, Dimensional Fund Advisors, Austin, Tex.
Recent market volatility has again demonstrated the value of sound investment advice. But how one defines investment advice may have little predictive power in explaining stock returns. Advancement in the field of finance has fundamentally altered our understanding of capital markets and risk and return. This talk will focus on redefining traditional investment advice through the science of investing and leading academic contributions, while addressing what is fundamentally important in achieving financial goals.

9:50 - 10:05 a.m. - Networking Break and Exhibit Viewing

10:05 - 11:45 a.m. - Perspectives on Personal Financial Planning
Howard G. Safer, MBA, PFS, Regions Morgan Keegan Trust, Nashville, Tenn.
Howard will share his perspectives on personal financial planning including life planning and financial integration from a CPA point of view.

11:45 a.m. - 12:15 p.m. - Lunch

12:15 - 1:05 p.m. - Overview of an Effective RIA Compliance Program
Douglas Smith, CPA, PFS, TD Capital Management LLC, Memphis, Tenn.
This session will provide an overview of an effective RIA Compliance Program including history, laws and regulations, recent developments and practical applications.

1:05 - 1:10 p.m. - Change Break

1:10 - 2 p.m. - Building Your Business – Developing a Plan That Works for You
Steve Pitcairn, Gold Level Business Coach and President of ActionCOACH, West Tennessee, ActionCOACH, Jackson, Tenn.
Building your business isn’t about cold calling or going broke advertising in mass media! It’s about putting together solid strategy of lead generation techniques that work with your personality and the time that you’re willing to invest in marketing your business.
In this high energy and interactive presentation, we will discuss a variety of techniques to find new clientele for your business – some may even be old favorites with a new twist.
The goal of this session will be for you to leave with five to seven ideas that you will commit to use and will be challenged to put in a written strategy. This strategy will be designed to hold you accountable with specific targets and guaranteed to provide you results if implemented.

2 - 2:15 - Networking Break and Exhibit Viewing

2:15 - 3:-05 p.m. - Global Dynamics and Financial Markets
Frank Mastrapasqua, Chairman and CEO, Mastrapasqua Asset Management, Nashville, Tenn.

3:05 - 3:10 p.m. - Change Break

3:15 - 4 p.m. - Pros and Cons of Business Forms – Panel Discussion
Kevin M. Harris, CPA, CFP, Brentwood, Tenn., Michael J. Purifoy, CPA, Financial Planner, RJFS, Southwestern Investment Services, Inc., Franklin, Tenn. and Douglas Smith, CPA, PFS, TD Capital Management LLC, Memphis, Tenn.
Join Kevin, Michael and Doug in this panel as they discuss the pros and cons of the different business forms (broker-dealer, RIAs).

4 p.m. - Evaluations/Conference Adjourns

Registration Information

Enroll soon because space is limited. Register by Oct. 26 to pay the discounted registration fee. Registrations must be received seven days prior to the event in order to guarantee a seat and course materials. Allow approximately one week for receipt of confirmation.

Cancellations and Substitutions: Cancellations received by Nov. 3 will be assessed a $30 administrative fee. Cancellations received between Nov. 4 and Nov. 9 will be subject to a cancellation fee of 50 percent of the program fee. No refunds are given on or after the date of the program. A $30 administrative fee will be assessed for all substitutions and transfers. Registrants may substitute another individual up to the day before the conference. TSCPA must be notified in advance to ensure proper CPE and CFP credit.

Conference Fee Includes: sessions, conference materials, continental breakfast, lunch and refreshment breaks.

TSCPA provides you with a Proof of Attendance that serves as your permanent record of participation. The Proof of Attendance, noting the credits earned, will be e-mailed within two weeks of the program.

Certified Financial Planners/CE Credit: TSCPA has been granted approval by the Certified Financial Planner Board of Standards to offer courses for Continuing Education (CE) Credit. If you are a Certified Financial Planner and would like to receive CFP/CE Credit for courses you attend, you must advise the TSCPA in advance of attending the course. Please note: This conference qualifies for 7 hours of CFP/CE credit.

If you have special needs under the Americans with Disabilities Act, please attach a written description or call the society office at 615/377-3825 or 1-800/762-0272.

4 Easy Ways to Register

By Mail
Mail completed registration form and payment to:
Educational & Memorial Foundation of TSCPA
201 Powell Place, Brentwood, TN 37027

This conference is presented by The Educational & Memorial Foundation of the Tennessee Society of Certified Public Accountants and the Personal Financial Planning Committee.